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It's Thursday and I'm back with another edition of GrowthMarketer Weekly for you to explore the best growth marketing news, tools, and insights!
As a quick side note, we
recently crossed the 2,000 subscriber milestone! 🎉 Thank you to everyone who has shared this newsletter so far. It makes a big difference.
OK, let's get to the news...
— Nicholas
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NEWS
Experts Predict Top 10 Social Media Trends for 2021 [Infographic]
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As we move closer to the end of the year, the experts are out in force getting their 2021 predictions ready.
In this case, the folks from Talkwalker and HubSpot collaborated on an informative report to share what they think will happen in 2021 with social media.
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🔥 Apple search crawler activity could signal a Google competitor, or a bid to make Siri a one-stop-shop.
🔥 Facebook once again experiments with "Up and Down" votes for comments to optimize engagement.
🔥 Facebook, Google, and Amazon boast major Q3 growth as direct-response advertisers continue to
drive ad revenues.
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TOOLS
Google My Business Management, Made Simple
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This tool was recommended to me by a recent guest of Growth Marketing Toolbox.
If you manage multiple Google My Business (GMB) listings, Local Viking helps you schedule GMB posts, track local SEO rankings, and more.
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🧰 Check My Links — This free Chrome extension is a link checker that crawls through your webpage and looks for broken links.
🧰 OptiMonk — 40,000+ websites trust OptiMonk to convert their visitors into customers.
🧰 Pory — Create beautiful web applications using Airtable.
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INSIGHTS
How Ecommerce Marketers Can Successfully Compete With Amazon
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We all know that Amazon dominates online shopping. But what can we do about it?
In this article from Unbounce, learn how your brand can compete with Amazon using ecommerce marketing strategies for every stage of the funnel.
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More insights to explore...
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🚀 Learn what's working for B2B SaaS demand generation in this article—and framework—from Alex Kracov, the VP of Marketing at Lattice.
🚀 Search Engine Land shares 9 rules for optimizing Google's featured snippets.
🚀 Get the facts on how you can improve Core Web Vitals for your site, which is an important performance metric that will soon impact SEO ranking.
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PODCAST OF THE WEEK
Traffic vs. Conversions
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Are you still primarily focusing on "getting more traffic" to your website without trying to convert that traffic into leads and customers? If so, this episode can help you make that traffic more valuable without spending more on advertising.
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This email may contain affiliate links. If you decide to purchase a product through one of those links, I may receive a small commission at no additional cost to you. That said, I only link to things I personally use and recommend.
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Change your email address here.
Earnworthy, LLC, 7050 W Palmetto Park Rd, Ste 15-426, Boca Raton, FL 33433, United States
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