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It's Thursday and I'm back with another edition of GrowthMarketer Weekly for you to explore the best growth marketing news, tools, and insights.
Quick poll: I'm putting together a list of some of the best marketing books of all time. Which books would you include? Reply and let me know! I'll share the list in a future edition of the newsletter.
In the meantime, let's get to the headlines...
— Nicholas
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NEWS
The US Government Says Facebook Might Need To Sell Instagram and WhatsApp
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According to antitrust lawsuits filed this month, the Federal Trade Commission and attorneys general from 46 U.S. states and two territories, allege that Facebook has used illegal monopoly power and an "unlawful scheme" to stifle competition, degrade personal privacy, and crush rivals.
Jennifer Newstead, Facebook's vice president and general counsel, called the lawsuits' allegations "revisionist history."
Read the full details in this article from BuzzFeed News.
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🔥 Reddit has acquired short-form video social platform Dubsmash.
🔥 LinkedIn begins testing ads in LinkedIn Stories.
🔥 Google plans to move the structured data testing tool to Schema.org.
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TOOLS
Write Better Marketing Content, Faster
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This has been the year of AI-powered marketing tools for sure. And no tool in this category has impressed me more than MagicFlow.
MagicFlow makes it super easy for you to compose high-performing landing pages, ads, product descriptions, and more in seconds.
💰 SPECIAL OFFER: The team at MagicFlow put together a special offer for GrowthMarketer Weekly readers. Simply enter NICGM25OFF at checkout for a 25% discount on monthly subscription plans for life.
Check out MagicFlow today!
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🧰 GrowthClub — Join a video-call-based community of bootstrappers and founders. They're currently running a lifetime deal from AppSumo.
🧰 Elfsight — Increase sales, engage visitors, and collect leads, using Elfsight widgets.
🧰 Iconosquare — Grow your Instagram, Facebook, and Twitter presence with exclusive insights and management tools for your team.
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INSIGHTS
Inside Growth at Wistia: The Process Behind Their A/B Tests
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You might know of Wistia for their video hosting products, but did you know they also take growth marketing very seriously?
They've run over 150 A/B tests in the last 3 years and here is their exact process for testing.
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More insights to explore...
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PODCAST OF THE WEEK
Interview with Peep Laja
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On this episode of Growth Marketing Toolbox, Peep Laja from CXL joins me to discuss conversion optimization, audience research, and how to become a better copywriter.
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This email may contain affiliate links. If you decide to purchase a product through one of those links, I may receive a small commission at no additional cost to you. That said, I only link to things I personally use and recommend.
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Change your email address here.
Earnworthy, LLC, 7050 W Palmetto Park Rd, Ste 15-426, Boca Raton, FL 33433, United States
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