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February 18th, 2021 | Read in Browser

 
 

Hey there, I'm back with another edition of GrowthMarketer Weekly for you to explore the best growth marketing news, tools, and insights. Let's jump in!


— Nicholas

 
 

NEWS
YouTube Shorts Beta Will Launch in the United States in March

 
 

YouTube is gearing up to launch a beta version of its TikTok competitor, Shorts, in the United States beginning in March, according to their chief product officer Neal Mohan.

YouTube Shorts are vertical videos up to 60 seconds in length. In addition to showing up on channels, viewers may also find these short-form videos on their homepage and can tap into a vertical viewing experience.

You can read more about Shorts in this full article from The Verge.

 

More news to explore...

 

🔥 WordPress passes 40% market share of Alexa Top 10 Million Websites.

🔥 China becomes the first country in which ecommerce surpasses 50% of retail sales.

🔥 LinkedIn launches a digital magazine for marketers called Return to Growth.

 
 

TOOLS
User Testing Feedback & Rich Insights in Minutes, Not Months

 
 

Useberry is an online user-testing tool that helps UI/UX designers get rich user feedback on their designs before the stage of development.

Whether you're looking to run a 5 Second Test, or trying to deploy a heatmap, this easy-to-use tool has a variety of user testing methods to choose from.

Explore Useberry →

 

More tools to explore...

 

🧰 Bonjoro — Convert, retain, and grow your customers with delightful personal video messages sent at just the right moment.

🧰 Zencastr — Record your podcast in studio quality.

🧰 Growform — Boring forms are killing your conversion rates.

 
 

INSIGHTS
16 Marketing Tactics That Work in 2021

 
 

Choosing the most suitable marketing tactics depends on your marketing objectives, budget, and who and where your target audience is.

Keep that in mind as you read through these 16 tried and tested marketing tactics from the folks at Ahrefs.

See the tactics →

 

More insights to explore...

 

🚀 A step-by-step guide on how to audit Core Web Vitals.

🚀 Louis Grenier shares a Google Sheet of every resource mentioned on his podcast, Everyone Hates Marketers.

🚀 Top 5 multicultural marketing strategies for 2021 from BriefBid.

 
 

PODCAST OF THE WEEK
A Scientific Method to Growth Marketing

 

On this episode of Growth Marketing Toolbox, learn how one agency is applying the scientific method to growth marketing, with the founder of Galactic Fed, Zach Boyette.

 
 

Sharing is REWARDING...

 
 

You asked for it, and now we have it. A referral program!

Share this newsletter with your friends and earn awesome rewards like funny stickers, an exclusive GrowthMarketer t-shirt, and must-read books.

Just click here and get your custom referral link to start sharing.

Nicholas Scalice
GrowthMarketer.co

 

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