It's Thursday and I'm back with another edition of GrowthMarketer Weekly for you to explore the best growth marketing news, tools, and insights!

From third-party cookies to landing pages to the history of SEO, there's a lot to cover this week, so let's get to it!

— Nicholas

As you may know, a big shakeup is coming in the marketing and advertising world as many browsers remove support for third-party cookies.

Kim Davis from MarTech Today states, "The announcement by Google that it too will block these cookies in Chrome within two years (i.e. by end of 2021) has provided the impetus for a range of responses from martech, adtech, advertisers and publishers."

If you're managing any type of ad spend, take note. Advertisers and marketing platforms will need to adapt if they want to continue delivering relevant and contextualized ad experiences in the years ahead.

Read the full article on MarTech Today for all of the details.

You want more leads and sales, right? Well, having an optimized landing page is a key part of that. And Unbounce can help you build one.

This is a very special tool for me, as I probably use Unbounce more than any other marketing product by a wide margin. I absolutely love it.

In fact, many of the opt-in pages for GrowthMarketer Weekly were built in Unbounce.

You can check out Unbounce and start a free trial (with some special perks) right here.

If I were just starting out in Search Engine Optimization, this would be one of the first articles I'd read. It's an in-depth recap of the last 15 years of major updates in the world of SEO.

Find out what changed, and what remains the same in the SEO industry in this article by Will Critchlow on the Moz blog.