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February 11th, 2021 | Read in Browser

 
 

Hey there, I'm back with another edition of GrowthMarketer Weekly for you to explore the best growth marketing news, tools, and insights. Let's jump in!


— Nicholas

 
 

NEWS
Facebook is Reportedly Working on a Clubhouse Clone

 
 

Is there anything Facebook hasn't tried to clone? The social network, which has a history of creating very similar products to its competitors, has started working on a Clubhouse-like audio chat product according to a report by The New York Times.

Clubhouse, a social networking app, has gained buzz for letting people gather in audio chat rooms to talk about various topics.

You can read the full article from The New York Times here.

 

More news to explore...

 

🔥 Shopify expands its "Shop Pay" in-stream payment process to Facebook and Instagram Shops.

🔥 Google can now recognize if a site has a good reputation on a specific topic area.

🔥 Instagram will now limit the reach of re-posts from TikTok within Reels.

 
 

TOOLS
Analyze User Behavior in Ways Never Possible Before

 
 

There are a lot of heatmapping and session recording tools out there. Few of them are actually good though.

We've all heard of Hotjar, but with their recent pricing changes, you may be looking for an alternative. One that I'm exploring lately is called Smartlook.

Smartlook records users on websites and in mobile apps, with features that allow you to find useful information even in thousands of recordings in no time.

Explore Smartlook →

 

More tools to explore...

 

🧰 Snazzy — Get started with AI-powered content creation and supercharge your content workflow.

🧰 Hunter TechLookup — Create lists of websites using the same technologies among millions of records.

🧰 Pulsemotiv — An app that delivers audio, data, and triggered content delivery in one powerful tool.

 
 

INSIGHTS
A Technical SEO Guide to Lighthouse Performance Metrics

 
 

Learn how to test your performance using Lighthouse, what metrics comprise Lighthouse's Performance score, and what those metrics mean in this detailed post on the Search Engine Journal Blog.

 

More insights to explore...

 

🚀 Brian Balfour shares 6 common mistakes in defining metrics and how to avoid them.

🚀 If you want successful TikTok ads, you can't treat them like Facebook ads.

🚀 RegEx for marketers explained in plain English with real world examples.

 
 

PODCAST OF THE WEEK
7 Steps to Growing a YouTube Channel

 

On this episode of ClickFunnels Radio, Scott and Dave discuss the importance of using videos to build your business and dive into tips and tricks to be successful on YouTube.

 
 

Sharing is REWARDING...

 
 

You asked for it, and now we have it. A referral program!

Share this newsletter with your friends and earn awesome rewards like funny stickers, an exclusive GrowthMarketer t-shirt, and must-read books.

Just click here and get your custom referral link to start sharing.

Nicholas Scalice
GrowthMarketer.co

 

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