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It's Thursday and I'm back with another edition of GrowthMarketer Weekly for you to explore the best growth marketing news, tools, and insights!
From third-party cookies to landing pages to the history of SEO, there's a lot to cover this week, so let's get to it!
— Nicholas
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NEWS The Death of Cookies and the Threat to Digital
Marketing
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As you may know, a big shakeup is coming in the marketing and advertising world as many browsers remove support for third-party cookies.
Kim Davis from MarTech Today states, "The announcement by Google that it too will block these cookies in Chrome within two years (i.e. by end of 2021) has provided the impetus for a range of responses from martech, adtech, advertisers and publishers."
If you're managing any type of ad spend, take note. Advertisers and marketing platforms will need to adapt if they want to continue delivering relevant and contextualized ad experiences in the years ahead.
Read the full article on MarTech Today for all of the details.
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🔥 TikTok reveals detailed user numbers for the first time.
🔥 Places Scout analyzed 2.4 million Google My Business listings and here's what they found.
🔥 Facebook outlines a new system for detecting fake accounts and misinformation.
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TOOLS Create Landing Pages with No Coding Required
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You want more leads and sales, right? Well, having an optimized landing page is a key part of that. And Unbounce can help you build one.
This is a very special tool for me, as I probably use Unbounce more than any other marketing product by a wide margin. I absolutely love it.
In fact, many of the opt-in pages for GrowthMarketer Weekly were built in Unbounce.
You can check out Unbounce and start a free trial (with some special perks) right here.
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🧰 Bannersnack — Create static visuals or animated HTML5 banner ads with ease.
🧰 Cloudflare — Offering CDN, DNS, DDoS protection, and more to secure and supercharge your website.
🧰 KWFinder — Find long tail keywords with low SEO difficulty.
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INSIGHTS 15 Years is a Long Time in SEO
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If I were just starting out in Search Engine Optimization, this would be one of the first articles I'd read. It's an in-depth recap of the last 15 years of major updates in the world of SEO.
Find out what changed, and what remains the same in the SEO industry in this article by Will Critchlow on the Moz blog.
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More insights to explore...
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This email may contain affiliate links. If you decide to purchase a product through one of those links, I may receive a small commission at no additional cost to you. That said, I only link to things I personally use and recommend.
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Change your email address here.
Earnworthy, LLC, 7050 W Palmetto Park Rd, Ste 15-426, Boca Raton, FL 33433, United States
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